An experiment in Beer-tasting.

نویسنده

  • M J Gardner
چکیده

An experiment in beer tasting among 18 first year pre-clinical students showed that only two appeared to be able to discriminate light from bitter ale correctly. As a whole the group did worse than would be expected by guessing at random on each tasting trial. Some psychological biases, one possibly as a result of the design, are indicated by the results and a possible remedy suggested. The danger of acceptance of ‘views’ in clinical medicine without confirmatory experimental evidence was brought out by the students own failure to confirm a hypothesis (or ‘view’) that they believed before hand to be beyond question.

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Music Influences Hedonic and Taste Ratings in Beer

The research presented here focuses on the influence of background music on the beer-tasting experience. An experiment is reported in which different groups of customers tasted a beer under three different conditions (N = 231). The control group was presented with an unlabeled beer, the second group with a labeled beer, and the third group with a labeled beer together with a customized sonic cu...

متن کامل

The Influence of Color on the Consumer’s Experience of Beer

Visual appearance (e.g., color) cues set expectations regarding the likely taste and flavor properties of food and drink. These expectations may, in turn, anchor the subsequent tasting experience. In the present study, we examined the influence of the color of a beer on the consumer's experience. Dark and pale beers were evaluated both before and after tasting. Importantly, these beers were ind...

متن کامل

Bottled vs. Canned Beer: Do They Really Taste Different?

People often say that beer tastes better from a bottle than from a can. However, one can ask whether this perceived difference is reliable across consumers; And, if so, whether it is purely a psychological phenomenon (associated with the influence of packaging on taste perception), or whether instead it reflects some more mundane physico-chemical interaction between the packaging material (or p...

متن کامل

The influence of soundscapes on the perception and evaluation of beers

The effect of soundscapes on the taste evaluation of beers was analyzed in the research reported here. Three experiments were conducted in which participants tasted a beer twice, and rated the experience, each time under the influence of a different sound stimulus. The participants were not informed that they were, in fact, tasting the same beer. The objective was to determine whether soundtrac...

متن کامل

Try it, you'll like it: the influence of expectation, consumption, and revelation on preferences for beer.

Patrons of a pub evaluated regular beer and "MIT brew" (regular beer plus a few drops of balsamic vinegar) in one of three conditions. One group tasted the samples blind (the secret ingredient was never disclosed). A second group was informed of the contents before tasting. A third group learned of the secret ingredient immediately after tasting, but prior to indicating their preference. Not su...

متن کامل

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

برای دانلود متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

ثبت نام

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

عنوان ژورنال:
  • British journal of medical education

دوره 3 3  شماره 

صفحات  -

تاریخ انتشار 1969